By Edward Chaykovsky

New Zealand has a fast food bonanza in celebration of Joseph Parker's world title win on Saturday night in Aukland.

Parker (22-0, 18KOs) won a twelve round majority decision over previously unbeaten Andy Ruiz (29-1, 19KOs) to capture the vacant WBO heavyweight title at the Vector Arena. In a very close fight, Parker won by scores of 115-113, 115-113 and 114-114.

One of Parker's main sponsors is Burger King New Zealand. The BK company logos are a trademark of Parker fight events.

According to a report by Fairfax media, Burger King - in honor of Parker's victory - held a special promotion the following day where Whoppers were sold for $2 each. The company sold around 137,000 Whoppers between 11am and 5pm. The Burger King in Papatoetoe, Auckland changed their logo to 'Parker King'. Burger King Whoppers in New Zealand are normally sold for $6.55 or $9.50 as part of a combo meal.

There was plenty pre-fight promotion where Parker and his trainer Kevin Barry met with fans at the Burger King on Auckland's Queen Street.

Now Parker has to map out his future for 2017. Up next is possibly a mandatory defense - but the opponent has yet to be determined. The two fighters in the running are Hughie Fury and David Haye. But Haye has signed on to fight Tony Bellew on March 4th and Fury is in active talks to fight WBC world champion Deontay Wilder on a date in February. It could end up where Parker fights neither man and instead makes a voluntary defense of the belt.

Parker was also signed to co-promotional deal with Bob Arum of Top Rank. Arum wants to market and promote Parker in the United States and China. Parker's fight with Ruiz was televised on a delayed basis with HBO.